Seasonality
ASO seasonality — Academy Sports + Outdoors
Over the last 7 years, ASO's strongest month on average has been December (+13.1%) and its weakest April (-4.6%).
Average return by month
Month-by-month statistics
| Month | Avg | Median | Up % | Best | Worst | Yrs |
|---|---|---|---|---|---|---|
| Jan | -0.07% | -0.62% | 50% | +11.2% | -11.4% | 6 |
| Feb | +3.19% | +5.28% | 67% | +19.1% | -16.8% | 6 |
| Mar | +3.49% | +2.10% | 50% | +21.7% | -9.6% | 6 |
| Apr | -4.60% | -4.01% | 17% | +14.2% | -17.4% | 6 |
| May | -1.81% | -2.38% | 33% | +18.6% | -22.9% | 6 |
| Jun | +3.41% | +7.80% | 67% | +12.9% | -10.7% | 6 |
| Jul | +6.18% | +6.08% | 83% | +21.1% | -10.2% | 6 |
| Aug | +1.58% | +1.36% | 67% | +19.5% | -9.5% | 6 |
| Sep | -2.42% | -4.34% | 33% | +11.9% | -13.4% | 6 |
| Oct | +2.02% | +0.06% | 50% | +23.1% | -12.8% | 6 |
| Nov | +6.98% | +8.10% | 83% | +14.7% | -3.2% | 6 |
| Dec | +13.10% | +10.45% | 83% | +29.7% | -1.6% | 6 |
Monthly returns heat map — ASO
price return, %| Year | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | Year |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2026 | 10.1 | 9.3 | -6.1 | -2.9 | -3.7 | -10.7 | 0.7 | -9.5 | 11.9 | 23.1 | 13.6 | +34.6% | |
| 2025 | -9.1 | -5.2 | -8.0 | -17.4 | 8.6 | 9.5 | 13.3 | 5.4 | -6.6 | -4.3 | 0.8 | 3.5 | -13.2% |
| 2024 | -5.0 | 19.1 | -9.6 | -13.7 | -1.1 | -7.7 | 1.5 | 2.6 | 5.2 | -12.8 | -3.2 | 16.8 | -12.8% |
| 2023 | 11.2 | 1.2 | 10.3 | -2.6 | -22.9 | 10.4 | 10.6 | -8.7 | -13.4 | -5.1 | 13.4 | 29.7 | +25.6% |
| 2022 | -11.4 | -16.8 | 21.7 | -5.2 | -10.3 | 6.1 | 21.1 | 0.1 | -2.1 | 4.4 | 14.7 | 4.1 | +19.7% |
| 2021 | 3.7 | 11.4 | 12.7 | 14.2 | 18.6 | 12.9 | -10.2 | 19.5 | -9.6 | 6.9 | 4.3 | -1.6 | +111.8% |
| 2020 | 11.9 | 26.0 |