Polaris cuts 2024 guidance as Q3 sales fall 23% and diluted EPS drops 81%
Polaris reported third quarter 2024 sales of $1,722.4 million, down 23% from a year earlier, and reported diluted EPS of $0.49, down 81%. The company lowered its full-year 2024 sales and adjusted earnings outlook, now expecting sales down about 20% and adjusted diluted EPS down about 65% versus 2023, which is a weaker outlook for shareholders.
Key points
- Q3 sales were $1,722.4 million, down 23%; North America sales fell 26% to $1,473 million.
- Reported diluted EPS was $0.49, down 81%; adjusted diluted EPS was $0.73, down 73%.
- 2024 sales outlook is now down about 20% versus 2023, from down 17 to 20%; adjusted EPS outlook is now down about 65%, from down 56 to 62%.
- Gross profit margin was 20.6%, down 204 basis points; CEO Mike Speetzen said dealer inventory is targeted to fall 15 to 20% by year-end.
The filing
Written by AI (Anthropic Claude, claude-haiku-5-5) on Nov 8, 2026, 1:38 AM ET, from the text of the filing and its press-release exhibits only. Written later: this filing was briefed after the fact, when past filings were added to the site, so the brief may be read with hindsight; the filing itself is the record of what was known on October 21, 2024.
Briefs are written by AI from the filing text (each brief's own page names the model) and can contain mistakes — open the filing before acting on anything. Impact (1-5) and tone are the model's reading of the filing for shareholders, not a price forecast. Not investment advice.