Pinnacle West names Geisler CEO effective April 1, 2025; sets 2025 incentive awards
Pinnacle West's board appointed Theodore N. Geisler to succeed Jeffrey B. Guldner as Chairman, President and Chief Executive Officer, effective April 1, 2025, a change first disclosed in a December 12, 2024 Form 8-K. The filing also sets incentive award opportunities for 2025 under the APS Plan and the Palo Verde Plan, which pay out only if specified earnings thresholds are met.
Key points
- Geisler replaces Guldner as Chairman, President and CEO of Pinnacle West and Chairman and CEO of APS effective April 1, 2025; he will continue as APS President.
- Guldner becomes a non-officer special advisor to the CEO effective April 1, 2025, and is eligible for awards prorated for the days he serves as CEO.
- Guldner's target award is up to 120% of base salary, with a maximum of 240%, based on 2025 Pinnacle West earnings and business unit goals.
- Target awards are 70% of base salary for Andrew D. Cooper, 85% for Geisler, 75% for Robert E. Smith and 75% for Adam C. Heflin.
The filing
Written by AI (Anthropic Claude, claude-haiku-5-5) on Nov 8, 2026, 1:12 AM ET, from the text of the filing and its press-release exhibits only. Written later: this filing was briefed after the fact, when past filings were added to the site, so the brief may be read with hindsight; the filing itself is the record of what was known on December 12, 2024.
Briefs are written by AI from the filing text (each brief's own page names the model) and can contain mistakes — open the filing before acting on anything. Impact (1-5) and tone are the model's reading of the filing for shareholders, not a price forecast. Not investment advice.