Shopify reports record $14.6 billion in Black Friday-Cyber Monday merchant sales
Shopify said merchants on its platform recorded $14.6 billion in sales over the 2025 Black Friday-Cyber Monday weekend, up 27% from 2024 (24% on a constant currency basis). The company described the figures as approximate and unaudited, and noted that the methodology changed from the prior year, so the comparison is not direct.
Key points
- Global merchant sales of $14.6 billion, up 27% year over year; 24% on a constant currency basis
- 81+ million customers bought from Shopify-powered brands; 15,800+ entrepreneurs made their first sale
- Peak sales of $5.1 million per minute at 12:01 p.m. EST on Black Friday
- Data is unaudited and approximate; 2024 package counts were restated under the new methodology
The filing
Written by AI (Anthropic Claude, claude-haiku-5-5) on Nov 8, 2026, 2:16 AM ET, from the text of the filing and its press-release exhibits only. Written later: this filing was briefed after the fact, when past filings were added to the site, so the brief may be read with hindsight; the filing itself is the record of what was known on December 02, 2025.
Briefs are written by AI from the filing text (each brief's own page names the model) and can contain mistakes — open the filing before acting on anything. Impact (1-5) and tone are the model's reading of the filing for shareholders, not a price forecast. Not investment advice.