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AI brief of an SEC Form 8-K · E.W. SCRIPPS Co (SSP)

Scripps raises 2026 political ad guidance to $275 million, completes workforce cuts

Positive Impact 4 of 5 guidance Written later

The E.W. Scripps Company raised its full-year 2026 midterm Local Media political advertising revenue expectation to about $275 million, up from the $225-$250 million range it gave in August. It also completed 431 workforce reductions, bringing its 2026 total to about 850 employees, nearly 20% of its headcount at the start of the year. The filing gives no full third-quarter earnings; those are due after the market closes on Nov. 5.

Key points

  • Full-year 2026 political revenue expectation raised to about $275 million, versus the August guidance of $225-$250 million.
  • Third-quarter Local Media political revenue was nearly $81 million; the company had $83 million in cash at quarter end.
  • 431 workforce reductions completed on Tuesday, bringing 2026 total to about 850 employees, nearly 20% of the start-of-year count.
  • Company plans to pay down at least $150 million of debt in the fourth quarter; full Q3 results due Thursday, Nov. 5.

The filing

CompanyE.W. SCRIPPS Co (SSP)
Form8-K, current report
Filed with the SECOct 28, 2026, 11:23 AM ET
Accession number0000832428-26-000037

Items reported: 2.02 Results of Operations

Read the filing on SEC.gov ↗

Written by AI on Nov 9, 2026, 8:29 AM ET, from this filing only. Written later: this filing was briefed after the fact, when past filings were added to the site, so the brief may be read with hindsight; the filing itself is the record of what was known on October 28, 2026.

Briefs are written by AI from the filing text and can contain mistakes — open the filing before acting on anything. Impact (1-5) and tone are the AI's reading of the filing for shareholders, not a price forecast. Not investment advice.