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AI brief of an SEC Form 8-K · UniFirst (UNF)

UniFirst names Kelly Rooney COO effective Sept. 30; EVP Michael Croatti to transition

Neutral Impact 3 of 5 leadership Written later

UniFirst appointed Kelly Rooney, formerly Senior Vice President and Chief Human Resources Officer at Waste Management, as Chief Operating Officer effective September 30, 2024. Executive Vice President of Operations Michael Croatti agreed to step down as an Executive Officer effective November 30, 2024, and will remain employed through December 31, 2024, under a transition agreement with severance and bonus payments.

Key points

  • Kelly Rooney, age 50, becomes Chief Operating Officer effective September 30, 2024, with an initial annual base salary of $625,000 and an initial bonus target of 80% of eligible earned wages.
  • Rooney was Senior Vice President and Chief Human Resources Officer at Waste Management from August 2022 to September 2024.
  • Michael Croatti transitions from his Executive Officer role effective November 30, 2024, and stays employed on an at-will basis through December 31, 2024.
  • Subject to conditions and a release of claims, Croatti is entitled to a $617,175 lump sum severance payment and a $246,870 lump sum bonus payment, plus healthcare continuation for up to 18 months.

The filing

CompanyUniFirst (UNF)
Form8-K, current report
Filed with the SECSep 19, 2024, 2:13 PM ET
Accession number0000950170-24-108048

Items reported: 5.02 Director / Officer Change7.01 Regulation FD Disclosure

Read the filing on SEC.gov ↗

Written by AI (Anthropic Claude, claude-haiku-5-5) on Nov 8, 2026, 2:07 AM ET, from the text of the filing and its press-release exhibits only. Written later: this filing was briefed after the fact, when past filings were added to the site, so the brief may be read with hindsight; the filing itself is the record of what was known on September 19, 2024.

Briefs are written by AI from the filing text (each brief's own page names the model) and can contain mistakes — open the filing before acting on anything. Impact (1-5) and tone are the model's reading of the filing for shareholders, not a price forecast. Not investment advice.