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AI brief of an SEC Form 8-K · PSQ Holdings, Inc. (PSQH)

PSQ Holdings Q2 revenue rises 108% to $7.1 million; net loss narrows to $5.6 million

Positive Impact 3 of 5 earnings Written later

PSQ Holdings reported second-quarter 2026 revenue from continuing operations of $7.1 million, up 108% from $3.4 million a year earlier, and a net loss of $5.6 million, down from $8.4 million. Loss per share narrowed to $1.54 from $2.78. The company also agreed on July 28, 2026 to sell its EveryLife diaper and baby products brand to FreeHold Brands, LLC for $5.5 million in gross cash proceeds, with closing expected by September 30, 2026.

Key points

  • Q2 2026 revenue from continuing operations was $7.1 million, up 108% from $3.4 million in Q2 2025.
  • Operating loss was $4.8 million, compared with $5.2 million a year earlier; non-GAAP operating income was $0.4 million.
  • Net loss was $5.6 million, or $1.54 per share, versus $8.4 million, or $2.78 per share, in Q2 2025.
  • EveryLife sale to FreeHold Brands, LLC for $5.5 million gross, before fees and adjustments, is expected to close by September 30, 2026.

The filing

CompanyPSQ Holdings, Inc. (PSQH)
Form8-K, current report
Filed with the SECAug 4, 2026, 6:30 AM ET
Accession number0001104659-26-090026

Items reported: 2.02 Results of Operations7.01 Regulation FD Disclosure

Read the filing on SEC.gov ↗

Written by AI on Nov 9, 2026, 11:44 AM ET, from this filing only. Written later: this filing was briefed after the fact, when past filings were added to the site, so the brief may be read with hindsight; the filing itself is the record of what was known on August 04, 2026.

Briefs are written by AI from the filing text and can contain mistakes — open the filing before acting on anything. Impact (1-5) and tone are the AI's reading of the filing for shareholders, not a price forecast. Not investment advice.