Crocs (CROX)

Nasdaq Consumer Discretionary Footwear S&P MidCap 400
$151.86
-1.07 (-0.70%)
Close of Nov 06, 2026 · end-of-day data

CROX 8-K filings, explained

Every material Form 8-K Crocs has filed with the SEC since May 07, 2024, read and summarized by AI: what happened, the key figures, whether it reads positive or negative for shareholders, and how big a deal it is (impact 1-5). Newest first; each brief links to its own page and to the filing on SEC.gov.

Briefs on record16since May 07, 2024
Latest filingOct 29, 2026earnings
High impact (4-5)11of 16 briefs
TonePositive3Negative1Mixed6Neutral6
earnings 8leadership 4guidance 2shareholder 1financing 1
Oct 29, 7:02 AM ET

Crocs raises 2026 outlook as third-quarter revenue rises 4.6% and profit climbs

Positive earnings 2.02

Crocs reported third-quarter 2026 revenue of $1,043 million, up 4.6%, and GAAP diluted earnings per share of $4.52, up from $2.70 a year earlier. The company raised its full-year 2026 revenue growth outlook to about 3% and its adjusted diluted EPS range to $14.45 to $14.65, and it repurchased $250 million of its shares during the quarter.

  • Q3 2026 GAAP diluted EPS was $4.52 versus $2.70; adjusted diluted EPS was $3.69 versus $2.92, up 26.4%.
  • Full-year 2026 adjusted diluted EPS guidance rose to $14.45 to $14.65 from $13.70 to $14.00.
  • Full-year 2026 revenue growth outlook was raised to about 3% from 1% to 2%.
  • Q3 share repurchases totaled about 2.0 million shares for $250 million, with about $1.7 billion of authorization remaining.
Read the filing on SEC.gov ↗
Jul 30, 7:02 AM ET

Crocs raises 2026 profit outlook as Q2 adjusted EPS rises 7.6% to $4.55

Positive earnings Written later 2.028.01

Crocs reported second-quarter 2026 revenue of $1,179 million, up 2.6%, and adjusted diluted earnings per share of $4.55, up 7.6% from $4.23. The company raised its full-year 2026 adjusted diluted EPS guidance to $13.70 to $14.00 from $13.20 to $13.75 and increased its share repurchase authorization by $1.5 billion, leaving about $2.0 billion available.

  • Q2 2026 revenue was $1,179 million, up 2.6%; Crocs Brand revenue passed $1 billion, and DTC revenue rose 12.0%.
  • GAAP diluted EPS was $4.13, compared with a loss of $8.82 in Q2 2025, which included HEYDUDE impairment charges.
  • Full-year 2026 revenue growth guidance was raised to 1% to 2% from down 1% to up 1%.
  • Third-quarter 2026 adjusted diluted EPS is expected at $3.20 to $3.30, with revenue approximately flat year over year.
Read the filing on SEC.gov ↗
Jun 10, 12:51 PM ET

Crocs stockholders approve 2026 Equity Incentive Plan at June 9 annual meeting

Neutral shareholder Written later 5.025.07

At its June 9, 2026 annual meeting, Crocs stockholders approved a 2026 Equity Incentive Plan that replaces the 2020 Equity Incentive Plan, and no further awards will be made under the 2020 plan. The plan took effect immediately upon approval, and stockholders also elected three Class III directors and ratified Deloitte & Touche LLP as auditor for fiscal 2026.

  • Plan approved with 27,415,101 votes for and 7,830,864 votes against, plus 39,026 abstentions and 6,314,062 broker non-votes
  • Plan replaces the 2020 Equity Incentive Plan, effective immediately upon stockholder approval
  • Thomas J. Smach, Beth J. Kaplan and Neeraj S. Tolmare elected as Class III directors to serve until the 2029 annual meeting
  • Deloitte & Touche LLP ratified as independent registered public accounting firm with 40,872,231 votes for
Read the filing on SEC.gov ↗
Apr 30, 7:06 AM ET

Crocs Q1 revenue falls 1.7% to $921 million; full-year adjusted EPS guidance raised

Mixed earnings Written later 2.02

Crocs reported first-quarter 2026 revenue of $921 million, down 1.7% from a year earlier, and diluted earnings per share of $2.71, down from $2.83. The company raised its full-year 2026 adjusted diluted EPS guidance to $13.20 to $13.75 from $12.88 to $13.35, citing the first-quarter results.

  • Q1 2026 revenue of $921 million, down 1.7%; direct-to-consumer revenue grew 12.1%, wholesale fell 9.9%
  • GAAP diluted EPS of $2.71 vs. $2.83; adjusted diluted EPS of $2.99 vs. $3.00
  • Full-year 2026 adjusted diluted EPS guidance raised to $13.20 to $13.75 from $12.88 to $13.35
  • Q2 2026 adjusted diluted EPS guidance of $4.15 to $4.35; repurchased $73.6 million of shares from March 31 through April 23, 2026
Read the filing on SEC.gov ↗
Feb 12, 7:01 AM ET

Crocs posts 2025 GAAP loss of $1.50 per share on $430M and $307M HEYDUDE impairments

Mixed earnings Written later 2.02

Crocs reported fourth-quarter and full-year 2025 results on February 12, 2026. Revenue fell 3.2% to $958 million in the quarter and 1.5% to $4,041 million for the year, while full-year GAAP results were hit by $430 million and $307 million impairments on the HEYDUDE trademark and goodwill, producing a diluted loss of $1.50 per share. The company guided 2026 adjusted diluted EPS to $12.88 to $13.35, versus $12.51 in 2025, which matters to shareholders because it signals expected profit growth after a year of large write-downs.

  • Q4 2025 revenue was $958 million, down 3.2%; diluted EPS was $2.03 versus $6.36, and adjusted diluted EPS was $2.29 versus $2.52.
  • Full-year 2025 revenue was $4,041 million, down 1.5%; GAAP diluted loss was $1.50 per share versus earnings of $15.88, while adjusted diluted EPS was $12.51, down 5.0%.
  • 2026 adjusted diluted EPS guidance is $12.88 to $13.35; Q1 2026 adjusted diluted EPS guidance is $2.67 to $2.77.
  • The company repurchased 6.5 million shares for $577 million in 2025 and had $747 million of authorization remaining at year-end.
Read the filing on SEC.gov ↗
Oct 30, 7:03 AM ET

Crocs Q3 revenue falls 6.2% to $996 million; diluted EPS down 19.6% to $2.70

Negative earnings Written later 2.02

Crocs reported third-quarter 2025 results with revenue of $996 million, down 6.2% from a year earlier, and diluted EPS of $2.70, down 19.6%. The company guided fourth-quarter 2025 revenue down about 8% and adjusted diluted EPS of $1.82 to $1.92, and said it repurchased 2.4 million shares for $203 million and repaid $63 million of debt during the quarter.

  • Q3 2025 revenue was $996 million, down 6.2%; HEYDUDE Brand revenue fell 21.6% to $160 million
  • Q3 income from operations fell 23.0% to $208 million; operating margin was 20.8% versus 25.4%
  • Q4 2025 guidance: revenue down about 8% and adjusted diluted EPS of $1.82 to $1.92
  • Nine-month GAAP net loss of $186.4 million included $737 million of adjusted impairment charges
Read the filing on SEC.gov ↗
Aug 29, 7:31 AM ET

Crocs names Patraic Reagan CFO effective Sept. 22; reaffirms third quarter outlook

Neutral leadership Written later 5.027.01

Crocs appointed Patraic Reagan, currently CFO of SharkNinja, as Executive Vice President and Chief Financial Officer, effective September 22, 2025, after CFO Susan Healy resigned effective immediately on August 28, 2025. The company also reaffirmed its third quarter 2025 financial outlook, which it had previously disclosed on August 7, 2025.

  • Patraic Reagan starts September 22, 2025, with an annual base salary of $750,000 and a sign-on bonus of $800,000, which he must repay if he leaves or is terminated for Cause within 12 months.
  • Reagan receives a $3.5 million equity grant in time-based restricted stock units, vesting in parts from six to 36 months after his start date.
  • Susan Healy resigned on August 28, 2025, and will serve as Special Advisor until October 31, 2025, with a $400,000 lump sum payable on her separation date and no cash severance.
  • Crocs reaffirmed its third quarter 2025 outlook and will present at the Goldman Sachs 32nd Annual Global Retailing Conference on September 3, 2025.
Read the filing on SEC.gov ↗
Aug 7, 7:01 AM ET

Crocs posts $492 million Q2 loss on $737 million impairments; revenue rises 3.4%

Mixed earnings Written later 2.02

Crocs reported second-quarter 2025 revenue of $1,149 million, up 3.4%, but a GAAP net loss of $492 million, or $8.82 per diluted share, driven by $737 million in noncash impairment charges tied to the HEYDUDE brand. The company guided third-quarter revenue down approximately 9% to 11%, which signals a sales decline ahead for shareholders.

  • Q2 2025 revenue was $1,149 million, up 3.4%; adjusted diluted EPS was $4.23, up 5.5% from $4.01.
  • GAAP diluted loss per share was $8.82, versus diluted earnings of $3.77 a year earlier, due to a $430 million HEYDUDE trademark impairment and a $307 million HEYDUDE goodwill impairment.
  • Third-quarter 2025 guidance calls for revenue down approximately 9% to 11% versus Q3 2024, and adjusted operating margin of approximately 18% to 19%.
  • The company repurchased about 1.3 million shares for $133 million and repaid $105 million of debt in the quarter.
Read the filing on SEC.gov ↗
May 21, 4:31 PM ET

Crocs names Terence Reilly Chief Brand Officer; Rees to lead HEYDUDE on interim basis

Neutral leadership Written later 5.027.01

Crocs said its board approved on May 16, 2025 a change in title and responsibilities for Terence Reilly, who is now Executive Vice President, Chief Brand Officer, effective immediately. He will oversee marketing and communications for both the Crocs and HEYDUDE brands, and the filing says his compensation was not changed. CEO Andrew Rees will serve as interim President of the HEYDUDE brand until a permanent structure is announced.

  • Board approved the change on May 16, 2025; Reilly's new title is Executive Vice President, Chief Brand Officer, effective immediately
  • Reilly will oversee marketing and communications for both Crocs and HEYDUDE and will continue to report to CEO Andrew Rees
  • No changes to Reilly's compensation were made in connection with the new responsibilities
  • Andrew Rees will serve as interim President of HEYDUDE until a permanent structure is announced
Read the filing on SEC.gov ↗
May 8, 7:03 AM ET

Crocs withdraws 2025 outlook as Q1 revenue holds flat at $937 million

Mixed guidance Written later 2.02

Crocs reported first-quarter 2025 revenue of $937 million, roughly flat from a year earlier, and GAAP diluted earnings per share of $2.83, up from $2.50. The company withdrew its full-year 2025 financial outlook, citing macroeconomic uncertainty from global trade policies, so shareholders no longer have company guidance for the year.

  • Q1 2025 revenue was $937 million, down 0.1% as reported and up 1.4% on a constant currency basis.
  • GAAP diluted EPS was $2.83 versus $2.50; adjusted diluted EPS was $3.00, approximately flat.
  • The full-year 2025 outlook provided on February 13, 2025 was withdrawn, with no replacement outlook given.
  • Crocs repurchased about 0.6 million shares for $61 million in the quarter, with about $1.3 billion of authorization remaining.
Read the filing on SEC.gov ↗
Mar 7, 7:30 AM ET

Crocs Chief Digital Officer Adam Michaels to resign effective May 1, 2025

Neutral leadership Written later 5.02

Crocs said Executive Vice President and Chief Digital Officer Adam Michaels notified the company on March 3, 2025, that he will resign effective May 1, 2025. The company and Mr. Michaels expect to sign a separation agreement that includes a lump sum payment of $320,000, non-compete and non-solicitation covenants, and transition duties through the separation date.

  • Adam Michaels resigns as Executive Vice President and Chief Digital Officer, effective May 1, 2025
  • Expected lump sum payment of $320,000 under the separation agreement, with no cash severance
  • All unvested equity awards cease to vest on the separation date; no 2025 annual bonus or long-term incentive plan participation
  • Full separation agreement to be filed as an exhibit to the Form 10-Q for the quarter ending June 30, 2025
Read the filing on SEC.gov ↗
Feb 13, 7:01 AM ET

Crocs posts 2024 revenue of $4.1 billion, guides 2025 adjusted EPS to $12.70-$13.15

Mixed earnings Written later 2.028.01

Crocs reported fourth-quarter and full-year 2024 results, with full-year revenue of $4,102 million, up 3.5%, and GAAP diluted EPS of $15.88, up 24.2%. Adjusted diluted EPS rose 9.5% to $13.17, and the company guided 2025 adjusted diluted EPS to $12.70 to $13.15, a range that sits at or slightly below the 2024 adjusted figure. The Board also raised the share repurchase authorization by $1.0 billion, leaving approximately $1.3 billion available.

  • Q4 2024 revenues were $990 million, up 3.1%, while Q4 adjusted diluted EPS of $2.52 fell 2.3%
  • 2025 guidance calls for revenue growth of approximately 2% to 2.5% and adjusted operating margin of approximately 24.0%
  • Q1 2025 revenues are expected to be down approximately 3.5% versus Q1 2024
  • The Board increased the repurchase authorization by $1.0 billion; the company repurchased $551 million of stock in 2024
Read the filing on SEC.gov ↗
Dec 4, 8:09 PM ET

Crocs raises revolving credit commitments by $250.0 million to $1.0 billion

Neutral financing Written later 1.012.03

Crocs and several subsidiaries signed the Sixth Amendment to their Second Amended and Restated Credit Agreement on December 4, 2024, increasing total revolving credit commitments by $250.0 million to $1.0 billion. The filing says there were no material changes to the financial covenants or interest rates on outstanding borrowings, and the amendment allows commitments to rise by up to an additional $400.0 million, subject to conditions.

  • Total commitments under the senior revolving credit facility increase by $250.0 million to $1.0 billion.
  • The credit agreement can be increased by up to an additional $400.0 million, subject to certain conditions.
  • No material changes were made to financial covenants or interest rates on outstanding borrowings.
  • PNC Bank, National Association is administrative agent; Bank of America, Citibank, HSBC, KeyBank, U.S. Bank and Morgan Stanley are among the lenders.
Read the filing on SEC.gov ↗
Oct 29, 7:03 AM ET

Crocs Q3 Revenue Rises 2% to $1.06 Billion; Cuts HEYDUDE 2024 Outlook

Mixed guidance Written later 2.02

Crocs reported third-quarter 2024 revenue of $1,062 million, up 1.6%, and GAAP diluted earnings per share of $3.36, up 17.1%. The company lowered its full-year HEYDUDE revenue outlook to a decline of about 14.5%, from a prior range of down 8% to 10%, and now expects overall 2024 revenue growth at the lower end of its 3% to 5% range, which weighs on the outlook for shareholders.

  • Q3 revenue $1,062 million, up 1.6%; GAAP diluted EPS $3.36, up 17.1%; adjusted diluted EPS $3.60, up 10.8%
  • HEYDUDE Brand Q3 revenue fell 17.4% to $204 million; full-year 2024 HEYDUDE revenue now expected to fall about 14.5%
  • Full-year 2024 adjusted diluted EPS guidance of $12.82 to $12.90, at the high end of the prior $12.45 to $12.90 range
  • Q4 2024 adjusted diluted EPS expected at $2.20 to $2.28; the company repaid $110 million of debt in the quarter
Read the filing on SEC.gov ↗
Aug 1, 7:02 AM ET

Crocs Reports Record Q2 Revenue of $1.1 Billion and Raises 2024 EPS Outlook

Positive earnings Written later 2.02

Crocs reported second-quarter 2024 revenues of $1,112 million, up 3.6% from a year earlier, and GAAP diluted earnings per share of $3.77, up 11.2%. The company raised its full-year adjusted diluted EPS outlook to $12.45 to $12.90 from $12.25 to $12.73 and kept its 3% to 5% revenue growth guidance, although HEYDUDE revenue fell 17.5%.

  • Q2 revenues $1,112 million, up 3.6%; Crocs Brand up 9.7% to $914 million, HEYDUDE Brand down 17.5% to $198 million
  • GAAP diluted EPS $3.77 vs. $3.39 a year earlier; adjusted diluted EPS $4.01 vs. $3.59
  • Full-year 2024 adjusted diluted EPS outlook raised to $12.45 to $12.90 from $12.25 to $12.73; adjusted operating margin outlook raised to more than 25% from approximately 25%
  • Repurchased about 1.2 million shares for $175 million in the quarter; $700 million of repurchase authorization remained at June 30, 2024
Read the filing on SEC.gov ↗
May 7, 7:08 AM ET

Crocs names Susan Healy CFO, effective June 3, 2024; Anne Mehlman becomes Crocs Brand President

Neutral leadership Written later 5.027.01

Crocs, Inc. appointed Susan Healy as Executive Vice President and Chief Financial Officer, effective June 3, 2024, reporting to CEO Andrew Rees. Anne Mehlman, the current CFO, moved to Executive Vice President and Crocs Brand President on May 3, 2024, and will remain CFO until Healy starts. The filing does not report any financial results, guidance, or changes to the company's outlook.

  • Susan Healy, 58, previously served as CFO of IAA, Inc. from September 2021 until March 2023.
  • Healy's offer letter sets an annual base salary of $750,000, a 100% target annual bonus, and a $2,000,000 equity grant.
  • Healy's Change in Control Plan severance payment percentage is 200%; relocation benefits are up to $200,000 (gross).
  • The company reports fiscal first quarter results the same day, Tuesday, May 7, 2024, before the market opens.
Read the filing on SEC.gov ↗

Briefs are written by AI from the filing text (each brief's own page names the model) and can contain mistakes — open the filing before acting on anything. Impact (1-5) and tone are the model's reading of the filing for shareholders, not a price forecast. Not investment advice.

Only material 8-Ks get a brief: results, deals, executive changes, restructuring, impairments, delisting notices, restatements, cybersecurity incidents and other disclosed events. Routine filings (vote results, exhibits only) are skipped. Every Crocs filing is on SEC EDGAR ↗. 8-K briefs of other companies →