Hershey Company (The) (HSY)

NYSE Consumer Staples Packaged Foods & Meats S&P 500
$178.08
+0.65 (+0.37%)
Close of Nov 06, 2026 · end-of-day data
SMA 50SMA 2005Y/10Y use weekly candles (10/40-week averages)

Summary

Buy
Strong sellNeutralStrong buy
Moving averagesStrong Buy
OscillatorsBuy
Votes10 buy · 3 neutral · 4 sell
ATR (14)$5.00 (2.81%)
Bollinger width percentile56
SuperTrendUp
50/200 cross (10d)None

Moving averages

AverageValueSignal
SMA10$169.12Buy
SMA20$168.58Buy
SMA50$168.46Buy
SMA100$173.68Buy
SMA200$188.31Sell
EMA9$171.81Buy
EMA21$169.28Buy
EMA50$170.07Buy
EMA200$179.88Sell

Oscillators

IndicatorValueSignal
RSI (14)61.45Neutral
Stochastic %K (14,3,3)92.45Neutral
CCI (20)158.51Sell
ADX (14)19.75Neutral
MACD (12,26,9)1.74Buy
Williams %R (14)-8.77Sell
Momentum (10)4.98Buy
SuperTrend (10,3)160.66Buy

Support & resistance

LevelPriceDistanceTouches
Resistance 3$196.58+10.4%2
Resistance 2$189.65+6.5%5
Resistance 1$183.93+3.3%2
Last close$178.08
Support 1$176.89-0.7%9
Support 2$168.26-5.5%2
Support 3$159.88-10.2%1

Zones where at least one swing high or low (5 bars either side) formed in the past year, merged within 1.5%.

Classic pivot points

R3$190.13
R2$184.98
R1$181.53
P$176.38
S1$172.93
S2$167.78
S3$164.33

From the latest session's high, low and close — levels for the next session.

Price levels

52-week high$239.48 (-25.6%)
52-week low$156.16 (+14.0%)
All-time high$276.88
Bollinger upper$178.18
Bollinger middle$168.58
Bollinger lower$158.97
Relative volume1.57x

Chart pattern

Details →

Descending Channel on weekly candles Forming

Triple Top on daily candles Forming

Frequently asked questions

Is HSY a buy according to technical analysis?

HSY currently has a Buy technical rating from 17 indicators: 10 vote buy, 4 vote sell. Technical ratings describe the current trend and momentum; they are not a forecast or a recommendation.

What is HSY's RSI?

The 14-day RSI of HSY is 61.5. Above 70 is conventionally overbought and below 30 oversold.

Where is HSY's support and resistance?

The nearest support is around $176.89 and the nearest resistance around $183.93, based on swing highs and lows over the past year.